An email list, built one DM at a time
inDM asks for the email inside the DM thread — before the link is delivered — and attaches it to a contact you keep forever.
How it works
They ask for the thing
Your caption offers something worth an email — a guide, a checklist, a waitlist spot — behind one keyword.
The DM makes a fair trade
inDM replies instantly and asks for their email before sending the link. No landing page, no form, no leaving Instagram.
The list becomes yours
Every address lands on the contact, exportable as CSV — an audience Instagram's algorithm can't take away.
The recipe
What it turns into
Where it shines
Questions, answered plainly
How does email capture work inside Instagram DMs?
The automation asks for the email as a DM message before delivering the link. The person replies with their address right in the thread — no landing page detour — and inDM saves it on their contact.
Is trading a guide for an email allowed?
Yes — it's a standard, transparent exchange, and it only happens with people who asked for the thing by commenting. Just deliver real value; the trade should feel fair on both sides.
Where do the emails end up?
On the contact, in your Contacts view, exportable as CSV whenever you like — ready for your email tool. Your list stays yours; deleting your account deletes your data.