Free Instagram DM automation, with nothing metered
inDM's free plan runs unlimited messages, unlimited keywords, every automation type, and both gates, the follow gate and the email capture gate. Nothing you send is metered, so nothing runs out, and nothing you set up is held back: every message a free workspace configures goes out. Someone comments your keyword, they get your link in a DM, in seconds. No card, and no expiry date.
One comment, one DM, no hands.
This is the whole loop, running on the free plan. Nothing below is gated, and nothing below is counted.
- 1 Someone comments your word sofia.marin types DROP under your reel. inDM catches the keyword the moment it lands.
- 2 You answer in public A reply appears under her comment within seconds, so everyone still reading sees that the word works.
- 3 The DM sends itself Your message is already in her inbox. Your words, written once, delivered every time.
- 4 She taps the button No form to fill, and no detour through a link in bio.
- 5 Your link lands It arrives as a card she can keep, and she is saved as a contact. Add a follow or email gate whenever you want more.
See it running.
Reels from accounts running inDM right now.
Every automation, on the free plan.
The free plan is the product, not a demo of it. Everything below runs at zero cost, on one Instagram account.
- Unlimited messages, nothing metered, ever
- Every automation type: comments, story replies, keyword DMs
- Unlimited keywords on every automation
- Follow gate on any link
- Email capture gate on any link
- Automation and audience analytics, and the unified inbox
- Contacts and export. Your audience is yours
- Live DM preview before anything goes out
- Live chat support, seven days a week
- 1 Instagram account
All of it at $0, on one Instagram account, for as long as you like. No card, and no expiry date. See the full pricing page.
Free tiers usually stop working.
Nearly every tool in this category ships a free plan, and nearly every one of them counts something: messages sent, contacts activated, AI credits, or your follower count. That is why two free plans cannot be compared without arithmetic, and why the day your post takes off is the day the free plan ends.
Sending a DM costs inDM close to nothing, so metering it would put a price on the one thing that is genuinely free. inDM prices the things that are genuinely scarce instead: the accounts you run, the record of who clicked, and whose brand is the only one on the message. Here is what nine free plans actually include, read off the vendors' own pricing pages.
On Instagram's own rails.
The official API
Every message goes through Instagram's documented Graph API. You connect with Instagram's own login. inDM never sees a password and never scrapes.
An approved Meta Tech Provider
Meta vetted inDM and reviewed the permissions it holds. That is vetting, not endorsement, and the difference is worth knowing: what the status does and does not mean.
Replies land in seconds
A comment answered an hour later is a cold lead. Automations fire on the webhook, so the reply and the DM go out while the person is still reading.
You see it before it sends
The builder shows the exact DM, in a live preview, before anything goes out. Every visible word is yours to change, including the button label.
Questions, answered plainly
Is inDM really free?
Yes, and it does not expire. inDM's free plan costs $0, asks for no card, and runs every automation type inDM has: comment-to-DM, story replies and keyword DMs, with unlimited keywords on them. The free plan is not a trial and has no clock on it.
How many DMs can I send on the free plan?
As many as your audience earns. inDM does not meter messages on either plan, so there is no monthly allowance, no overage and no cap to run into. A creator sending two hundred thousand messages a month on the free plan pays what a creator sending two hundred pays.
Do I need a credit card to start?
No. The free plan asks for no payment details at any point. You connect an Instagram Business or Creator account through Instagram's own login, build an automation, and it runs.
How many Instagram accounts can I connect on the free plan?
One. The free plan connects a single Instagram account, which is the category norm. Growth connects as many as you like for $4.99 your first month, then $14.99/month.
Is free Instagram DM automation safe for my account?
It is when it runs on the official API. inDM is an approved Meta Tech Provider and every message goes through Instagram's documented Graph API, using Instagram's own login. inDM never asks for your password and never scrapes. Tech Provider status is vetting rather than endorsement, and the difference is worth understanding before you trust any tool with your DMs.
What does Growth add?
Growth is the same product with your brand alone on your messages, and it adds a handful of things on top: unlimited accounts and automations, multiple links in one DM, a follow-up message, and the link analytics. It is $4.99 the first month, then $14.99/month, and the pricing page sets out every difference side by side. This page is about what the free plan runs, which is everything else.
Does the free plan stop working when a post takes off?
No. Nothing is metered, so nothing pauses when a reel does well. The moment other tools stop is the moment inDM is most useful, and that is the whole reason there is no meter.