The inDM blog
Tactics, teardowns, and product notes for creators who mean business.
Turn a viral reel's comments into DM subscribers
The comment-to-DM playbook: picking the post, choosing the keyword, writing the reply pair, and reading the numbers.
Read →Story replies: the DM channel you already have
A story reply is already a DM. Four story formats that invite replies, what to send back, and why speed decides the outcome.
Read →ManyChat pricing, explained plainly
How per-active-contact pricing actually works, the math at 5,000 contacts, and what to check before you commit.
Read →Is Instagram DM automation allowed? The rules, plainly
What Meta actually permits, what gets accounts in trouble, and how to tell a compliant tool from a risky one.
Read →