DM campaign example

Beauty tutorial product list

A makeup tutorial keeps collecting "what shade is this?" and "full list please!" comments โ€” each one a buyer the creator can't answer fast enough.

Beauty

The recipe

Trigger
Someone comments on the post
Keyword
LIST
Public reply
Full list is in your DMs โœจ
The DM
Here's everything from that look โ€” shades, brushes, and the codes that save you money ๐Ÿ‘‡
Link card
Shop the full look โ†’ yoursite.com/tutorial-products

Why it works

Product questions under a tutorial are purchase intent at its warmest โ€” the person is literally watching the product work. Delivering the full list in one tappable card beats typing shade names into twenty comment threads, and affiliate links keep earning long after posting.

Old tutorials keep converting too: the automation stays live on the post, so every new wave of viewers gets the same instant answer.

Product questions become affiliate clicks โ€” on this tutorial and every one that resurfaces later.

Get started

Turn your audience into a living

Connect Instagram, pick a post, and watch your first automation go live โ€” in about three minutes.

Free trial โ€” 1,000 DMs, no cardLive in minutesCancel anytime